Head of Design

shaping Web3, GenAI & Illustration

Hands-on leader designing and directing teams, systems, and products at the intersection of Web3, AI, and illustration.

Daniel Hart, Web Designer
Daniel Hart, Web Designer
Head of Design

shaping Web3, GenAI & Illustration

Hands-on leader designing and directing teams, systems, and products at the intersection of Web3, AI, and illustration.

Daniel Hart, Web Designer
Daniel Hart, Web Designer

Featured Projects

Featured Projects

I’m Liam Cross

I graduated in Fine Art, specialising in Graphic Design and Marketing, and have spent the past decade evolving from illustrator to design leader. Over the last 4 years, I’ve been the designer shaping and branding every touchpoint for a Web3 company that has raised over $1B - spanning online casinos, Web3 apps, and blockchain products. My work blends brand strategy, product design, and illustration into experiences that stand out and scale.

0+

years

Creative journey from self-employed illustrator to design leader, combining art, design, and product direction with a strong Web3 and generative AI focus.

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years

Creative journey from self-employed illustrator to design leader, combining art, design, and product direction with a strong Web3 and generative AI focus.

0+

projects

Delivered across industries: from early illustration and branding to billion-dollar Web3 platforms, dashboards, and digital ecosystems.

0+

projects

Delivered across industries: from early illustration and branding to billion-dollar Web3 platforms, dashboards, and digital ecosystems.

I’m Liam Cross

I graduated in Fine Art, specialising in Graphic Design and Marketing, and have spent the past decade evolving from illustrator to design leader. Over the last 4 years, I’ve been the designer shaping and branding every touchpoint for a Web3 company that has raised over $1B - spanning online casinos, Web3 apps, and blockchain products. My work blends brand strategy, product design, and illustration into experiences that stand out and scale.

0+

years

Creative journey from self-employed illustrator to design leader, combining art, design, and product direction with a strong Web3 and generative AI focus.

0+

years

Creative journey from self-employed illustrator to design leader, combining art, design, and product direction with a strong Web3 and generative AI focus.

0+

projects

Delivered across industries: from early illustration and branding to billion-dollar Web3 platforms, dashboards, and digital ecosystems.

0+

projects

Delivered across industries: from early illustration and branding to billion-dollar Web3 platforms, dashboards, and digital ecosystems.

I’m Liam Cross

I graduated in Fine Art, specialising in Graphic Design and Marketing, and have spent the past decade evolving from illustrator to design leader. Over the last 4 years, I’ve been the designer shaping and branding every touchpoint for a Web3 company that has raised over $1B - spanning online casinos, Web3 apps, and blockchain products. My work blends brand strategy, product design, and illustration into experiences that stand out and scale.

0+

years

Creative journey from self-employed illustrator to design leader, combining art, design, and product direction with a strong Web3 and generative AI focus.

0+

projects

Delivered across industries: from early illustration and branding to billion-dollar Web3 platforms, dashboards, and digital ecosystems.

Selected Artwork

Artwork

© 2025 All right reserved

Created by Liam Cross

© 2025 All right reserved

Created by Liam Cross

© 2025 All right reserved

Created by Liam Cross